Desi Telly Tv Star Plus -2021- [exclusive] · Trending & Recent

In 2021, Star Plus maintained its position as a dominant force in Indian Hindi General Entertainment, driven by a "women-centric" strategy and a lineup of high-performing family dramas that focused on relatable emotional situations. After the significant disruptions of 2020 due to the COVID-19 pandemic, the channel successfully rebuilt its viewership in 2021 with a mix of established hits and fresh launches like Mehndi Hai Rachne Waali and Aapki Nazron Ne Samjha .

The "leap." Almost every show in 2021 took a 5-10 year generation leap, replacing original actors with lookalikes. Anupamaa resisted it, but Ghum , YRKKH , and Imlie leaned into it, destroying character continuity for cheap shock value. Desi Telly Tv Star Plus -2021-