Coccovision Guide

Designers and writers use this mindset to build products or stories based on "residues" and tiny interactions rather than obvious "expository signposts" .

was a media production and consulting company best known for its focus on emerging markets, economic globalization, and cross-cultural business bridging. Founded by veteran journalist and business executive John Defterios, the company specialized in producing high-end business content for international broadcasters and corporate clients. The company’s brand was built on the concept of providing "vision" into the "Cocco" (a stylized reference to the coconut or global tropical regions), symbolizing a bridge between Western economies and emerging markets in the Middle East, Asia, and Latin America. coccovision